Archive for July, 2006

The Secret to Breaking Out of the Box

As part of Steve Pavlina’s Million Dollar Experiment, participants claim to have manifested over 1.5 million dollars, just by wishing for it. Are they just fooling themselves? Or is there something different they’re doing? Is there something different that successful people do that the rest avoid? I think there is, and I knew what it [...]

Twelve Benefits of Writing Unit Tests First

Why do programmers hate writing unit tests? Why do they hate even more writing unit tests before coding? You don’t have to answer. I’ve already heard the excuses. These are rhetorical questions. I have a theory, however, what the real reasons are.

The Internet Business Manifesto

Yaro Starak at Entrepreneur’s Jouney posted a link to Rich Schefren’s free Internet Business Manifesto. I just finished reading it, and— Rich Schefren, a marketing veteran, took the words out of my mouth. He doesn’t go into details like how to develop a niche. But he does give concrete advice on how to set goals, [...]

A Practical Marketing Plan for Busy Entrepreneurs

The world’s shortest marketing plan is not Kelly Odell’s, referenced at Guy Kawasaki’s blog. And with all respect to Guy, his version 2.0 is not actually a practical marketing plan template. A better alternative is Becky McCray’s over at Small Biz Survival. And ever since I read this post, I’ve been calling her system “MR. [...]

Before Your Idea Can Take Off

What do you do when you have a great business idea, but you just can’t going on it? It’s a good idea. You believe in it. And you might be able to get off the ground, if you could find the runway.

Refactoring the Monster

This is a story about my first software management success. It’s also a story about my first software management failure. It was a success, because the work got completed, and without any nasty surprises. It was a failure, because I could have made the team more efficient, and I didn’t. Both of these are good [...]