Truth in Advertising: New Names for Cable Channels
I’ve been noticing a change in the programming in many cable TV channels. I am therefore proposing the following name changes:
- The Discovery Channel will henceforth be called the Extreme Feats and Blowing Stuff Up Channel.
- The History Channel will henceforth be called the Dangerous Jobs and Ghosts and UFO’s Channel.
- The Learning Channel will henceforth be called the Fashion and Big Families with Lots of Kids Channel.
- Spike TV will henceforth be called the CSI and Wrestling Channel.
- Oxygen will henceforth be called the Supermodels and Other Crazy Females Channel.
- The Food Network will henceforth be called the Kitchen Stadium Channel.
- TruTV will henceforth be called the Murder and Other Really Bad Crimes Channel.
I’m sure I missed a whole bunch of others. What do you think should be the real name of your favorite cable TV channel?
-TimK
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Comments
Actually your post was a little premature. Sci-Fi really is changing their their name. Ferreal. This is unbelievably stupid.
Read and weep: http://www.tvweek.com/news/2009/03/sci_fi_channel_aims_to_shed_ge.php
Yeah, I read that on your blog. Utterly unbelievable. I wonder if they’ve actually done meaningful market testing (not just focus-group testing) or whether they’re just making this up as they go along. And I wonder if they realize that a name change is unlikely to attract a whole new demographic without a whole new programming schedule. If Star Trek, Ghost Hunters, and horror flicks didn’t capture them as “Sci-Fi,” will those really capture them as “SyFy”?
-TimK







You got a problem with wanting to watch stuff blow up?